Stop building the wrong things.Start shipping what matters.

    Fractional & Interim CPO for B2B SaaS founders who need senior product leadership—without the full-time hire.

    Free. No sales pitch. Just clarity.

    Marina Vytovtova with sticky notes

    Is this you?

    • Your team is busy, but not building the right things fast enough
    • Product decisions feel scattered or slow
    • You need senior product leadership without a full-time hire
    • You're a founder who knows product matters but can't do it all

    The Problem

    Sluggish Overload

    Your team ships features. Roadmaps get updated. Standups happen daily.

    But somehow, you're not moving forward.

    Features launch and nobody uses them. The backlog grows faster than you can clear it. Your best engineers are frustrated because they're building things that don't matter.

    Meanwhile, competitors are shipping faster, customers are getting impatient, and you're stuck in an endless loop of activity without progress.

    The cost of inaction? Months of wasted runway, team burnout, and opportunities lost to faster competitors.

    The Outcome

    Imagine a different reality

    What if your product organization actually worked?

    Clear Roadmap

    A focused product strategy everyone believes in—no more scattered priorities or endless debates.

    Faster Time-to-Value

    Ship the right features faster. Reduce cycle time. Get to market before your competitors.

    Leadership Without Overhead

    Senior product expertise when you need it, without the cost and commitment of a full-time executive.

    Services

    How I can help

    Strategy Tightening

    Clarify your outcomes and create a ruthless roadmap that cuts through the noise.

    Product Development Acceleration

    Diagnose bottlenecks and speed up your idea-to-launch process dramatically.

    Product Team & Operations Audit

    Holistic review of your product org structure, processes, and team dynamics.

    Fractional CPO

    1-3 days per week of ongoing product leadership, embedded in your team.

    Interim CPO

    Full-time temporary leadership during transitions, searches, or critical periods.

    Facilitated Workshops

    Structured brainstorms and strategy sessions for specific challenges.

    How It Works

    Simple. Focused. Effective.

    01

    Discovery Call

    A 30-minute conversation to understand your situation, challenges, and what success looks like for you.

    02

    Diagnosis

    I dive deep into your product, team, and processes to identify the real blockers holding you back.

    03

    Execution

    Hands-on work tailored to your needs—whether that's strategy, team coaching, or rolling up my sleeves.

    Marina facilitating a workshop at a whiteboard

    Trusted by leaders at

    Atlassian
    QuickCode
    Reboot
    Graphlan
    Silverstein Properties
    GuideTI
    QUIPA
    Arbisoft
    Atlassian
    QuickCode
    Reboot
    Graphlan
    Silverstein Properties
    GuideTI
    QUIPA
    Arbisoft
    "The Value Proposition Design workshop did a great job of forcing us to frame our prospective customers and think from their point of view. So much accomplished in so little time! Thank you!"
    Shannon Hynds

    Shannon Hynds

    CEO, Quickcode.ai

    Marina Vytovtova

    About

    Hi, I'm Marina

    I've spent over 15 years building and scaling product teams at companies from scrappy startups to Fortune 500s. I've seen what works—and what doesn't.

    Now I work with B2B SaaS founders who are ready to stop guessing and start shipping with intention. I specialize in the messy middle: when you've found product-market fit but can't seem to scale, or when you know something's broken but can't pinpoint what.

    I'm not here to write lengthy reports or deliver death-by-PowerPoint. I'm here to help you make decisions, build momentum, and get your product organization unstuck.

    B2B SaaS Expert
    15+ Years Experience
    $0-10M ARR Focus

    Ready to stop spinning your wheels?

    Let's talk about where you are, where you want to be, and whether I can help you get there faster.

    30 minutes. No pressure. Just honest conversation.